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Official SPF include syntax, 10-lookup costs, and DMARC enforcement policies.
Google Workspace (Gmail)
Microsoft 365 / Exchange Online
Twilio SendGrid
Amazon SES (Simple Email Service)
Mailgun
Postmark
Klaviyo
Brevo (formerly Sendinblue)
What is a DMARC record?
A DMARC (Domain-based Message Authentication, Reporting, and Conformance) record is a DNS TXT entry published under _dmarc.yourdomain.com. It instructs receiving mail transfer agents (like Gmail, Microsoft 365, and Yahoo) on how to handle emails that fail SPF or DKIM authentication.
Without a published DMARC record, cybercriminals can easily forge your domain name in phishing attacks, damaging your domain reputation and causing your legitimate cold outreach and marketing emails to be blacklisted.
How to Create a DMARC Record in 3 Steps
p=none for monitoring) and add your reporting email address._dmarc and paste the generated value.p=quarantine or p=reject.DMARC is Configured. What’s Next for 99% Inbox Placement?
Even with valid DNS authentication, Google and Yahoo enforce strict daily limits. Leading sales teams use automated warmup platforms to safeguard their sender score.
Instantly.ai
Automated Inbox Warmup & Unlimited Accounts
Configuring DMARC is only step one. If your sending domain is new, you need automated peer-to-peer warmup to hit the primary inbox and prevent spam placement.
Smartlead.ai
Multi-Channel Outreach & Dynamic Mailbox Rotation
Automatically cycle through multiple secondary domains and mailboxes to distribute daily send volume and protect primary domain reputation.
Google Workspace
Set up pristine @yourcompany.com accounts
Sending cold sales outreach from your primary domain risks your business email. Set up clean, dedicated secondary domains on Google Workspace with 10% off.
Frequently Asked Questions
Everything you need to know about RFC 7489 syntax, policy enforcement, and 2026 inbox deliverability.
| Tag | Tag Explanation |
|---|---|
| v=DMARC1 | Protocol version identifier. Must be the first tag in the TXT record. |
| p | Policy for the organizational domain. Valid values: none (monitoring), quarantine, reject. |
| rua | Mailto URI list for aggregate feedback reports (e.g. rua=mailto:dmarc@yourdomain.com). |
| ruf | Mailto URI list for message-specific forensic failure reports. |
| sp | Subdomain policy. Applies policy to all subdomains of the root domain. |
| pct | Percentage of messages from 1 to 100 to subject to policy enforcement. |
| adkim | DKIM alignment mode. "r" for relaxed (subdomains pass), "s" for strict. |
| aspf | SPF alignment mode. "r" for relaxed, "s" for strict. |
| fo | Forensic reporting options. 0 (all mechanisms fail), 1 (any fail), d (DKIM fail), s (SPF fail). |